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Eurobooks > Ekonomika, Právo, Podnikanie > Marketing a Manažment > Execution Premium, The

Kniha: Execution Premium, The v anglickom jazyku

Obrázok - Execution Premium, The
Hodnotenie: 4
Počet hodnotení: 141

Názov: Execution Premium, The

ISBN: 9781422121160

Autor: Kaplan, Robert ⁄Norton, David

Vydavateľ: Harvard Business Press , 2008

Dostupnosť: 1 kus na sklade

Cena pre Vás: 32.86

Text vydavateľa

In a world of stiffening competition, business strategy is more crucial than ever. Yet most organisations struggle in this area - not with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies realise just a fraction of the financial performance promised in their strategic plans.
It doesn`t have to be that way, maintain Robert Kaplan and David Norton in The Execution Premium. Building on their breakthrough works on strategy-focused organisations, the authors describe a multistage system that enables you to gain measurable benefits from your carefully formulated business strategy.
Drawing on extensive research and detailed case studies from a broad array of industries, The Execution Premium presents a systematic and proven framework for achieving the financial results promised by your strategy.

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