-
Anglický jazyk
Research Methods in Intercultural Communication
Autor: Zhu Hua
Research Methods in Intercultural Communication introduces and contextualizes the most important methodological issues in the field for upper-level undergraduate and graduate students. Examples of these issues are which paradigms and how to research multilingually,... Viac o knihe
Na objednávku
106.97 €
bežná cena: 112.60 €
O knihe
Research Methods in Intercultural Communication introduces and contextualizes the most important methodological issues in the field for upper-level undergraduate and graduate students. Examples of these issues are which paradigms and how to research multilingually, interculturally and ethnically. * Provides the first dedicated and most comprehensive volume on research methods in intercultural communication research in the last 30 years * Explains new and emerging methods, as well as more established ones. These include: Matched Guise Technique, Discourse Completion Task, Critical Incident Technique, Critical Discourse Analysis, Ethnography, Virtual Ethnography, Corpus Analysis, Multimodality, Conversation Analysis, Narrative Analysis, Questionnaire and Interview. * Assists readers in determining the most suitable method for various research questions, conceptualizing the research process, interpreting results, and drawing conclusions * Supports students from start to finish with key terms, suggestions for further reading, research summaries, and sound guidance from experienced scholars and researchers
- Vydavateľstvo: John Wiley & Sons
- Rok vydania: 2016
- Formát: Hardback
- Rozmer: 250 x 175 mm
- Jazyk: Anglický jazyk
- ISBN: 9781118837467
Nemecký jazyk 
Ruský jazyk 
