• Anglický jazyk

Movie-Induced Tourism

Autor: Daria Kireeva

This book considers the tourism niche of the movie-induced tourism within the broader area of the tourism industry. The aim of this study was to define this phenomena, identify different types of film tourism and focus on its potential for the destinations'... Viac o knihe

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O knihe

This book considers the tourism niche of the movie-induced tourism within the broader area of the tourism industry. The aim of this study was to define this phenomena, identify different types of film tourism and focus on its potential for the destinations' marketing and development. The book puts attempts to examine if the movies and other visual representations of the various destinations are powerful enough to increase an interest in that destination therefore creating such a phenomenon as movie tourism. Furthermore, this book looks into the positive and negative effects of the movie-induced tourism and examines New Zealand as a study case for the successful usage of the film tourism opportunities. The data for the research was collected from the secondary data sources, including statistical government reports and existing researches on the topic.

  • Vydavateľstvo: LAP LAMBERT Academic Publishing
  • Rok vydania: 2019
  • Formát: Paperback
  • Rozmer: 220 x 150 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9786200310958

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