Business Strategy
Business Strategy is a compact, plain-speaking textbook for those approaching strategy for the first time. Key features include: international case studies; chapters on current issues such as CSR, emerging markets and new technologies; hot topics: research... Viac o knihe
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O knihe
Business Strategy is a compact, plain-speaking textbook for those approaching strategy for the first time. Key features include: international case studies; chapters on current issues such as CSR, emerging markets and new technologies; hot topics: research project areas to investigate, and guru guides: bite-sized bios of key thinkers in the field.
- Vydavateľstvo: Macmillan Education
- Formát: Paperback
- Jazyk:
- ISBN: 9780230218581
Anglický jazyk 
