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Anglický jazyk
Cognitive Biases in the Capital Investment Context
Autor: Sebastian Serfas
Sebastian Serfas shows how cognitive biases systematically affect and distort capital investment-related decision making and business judgements. He provides a large number of examples that every business practitioner might encounter every day, demonstrates... Viac o knihe
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O knihe
Sebastian Serfas shows how cognitive biases systematically affect and distort capital investment-related decision making and business judgements. He provides a large number of examples that every business practitioner might encounter every day, demonstrates the detrimental effects through various empirical experiments, and outlines potential counterstrategies to mitigate these negative effects.
- Vydavateľstvo: Gabler Verlag
- Rok vydania: 2010
- Formát: Paperback
- Rozmer: 210 x 148 mm
- Jazyk: Anglický jazyk
- ISBN: 9783834926432