Evolutionary Innovations ' the Business of Biotechnoloy '
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  • Anglický jazyk

Evolutionary Innovations ' the Business of Biotechnoloy '

Autor: Maureen D. McKelvey

This is a study of the commercial development of biotechnology that compares the initiatives, activities and organization of two firms--Genentech in the United States and Kabi in Sweden--as they brought knowledge to the market in the form of insulin and... Viac o knihe

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O knihe

This is a study of the commercial development of biotechnology that compares the initiatives, activities and organization of two firms--Genentech in the United States and Kabi in Sweden--as they brought knowledge to the market in the form of insulin and the human growth hormone. Writing from a broad evolutionary perspective, Maureen McKelvey's important study of one of the most modern science-based technologies will be of interest to all concerned with understanding the processes of innovation.

  • Vydavateľstvo: OUP Oxford
  • Rok vydania: 2000
  • Formát: Paperback
  • Rozmer: 234 x 156 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9780198297246

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