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Anglický jazyk
From Idea to Innovation
Autor: Bernd X. Weis
The book assists in bringing together the three stakeholders of an innovation - inventor, decision maker and organization. These stakeholders have conflicting requirements and the book offers advice on how and by what methods they can communicate and the... Viac o knihe
Na objednávku
49.49 €
bežná cena: 54.99 €
O knihe
The book assists in bringing together the three stakeholders of an innovation - inventor, decision maker and organization. These stakeholders have conflicting requirements and the book offers advice on how and by what methods they can communicate and the information that is expected and required in different phases of innovation. The perspectives of inventor, decision maker and organization are integrated in a business model that enables a common "language" and communication platform for the inevitably emerging tension field and that allows for asking and answering the right questions.
- Vydavateľstvo: Springer Berlin Heidelberg
- Rok vydania: 2016
- Formát: Paperback
- Rozmer: 235 x 155 mm
- Jazyk: Anglický jazyk
- ISBN: 9783662513514
