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Anglický jazyk
How To Write An Inspired Creative Brief, 3rd Edition
Autor: Howard Ibach
Fundamentals on thinking about and writing the creative brief, the first step in the development of advertising creative. The document, and the process of briefing with the creative brief, can make the difference between mediocre creative solutions and work... Viac o knihe
Na objednávku
15.93 €
bežná cena: 18.10 €
O knihe
Fundamentals on thinking about and writing the creative brief, the first step in the development of advertising creative. The document, and the process of briefing with the creative brief, can make the difference between mediocre creative solutions and work that measurably improves ROI.
- Vydavateľstvo: JuJu Books
- Rok vydania: 2020
- Formát: Paperback
- Rozmer: 229 x 152 mm
- Jazyk: Anglický jazyk
- ISBN: 9780578808758
