• Anglický jazyk

New Online Retailing

Autor: Christoph Schwarzl

The authors describe in detail what makes today's online retailing different and provide 8 central success factors for the new generation of Internet sales. Based on internationally recognized best practices, it becomes obvious what makes online retailers... Viac o knihe

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O knihe

The authors describe in detail what makes today's online retailing different and provide 8 central success factors for the new generation of Internet sales. Based on internationally recognized best practices, it becomes obvious what makes online retailers successful. The authors pull together "lessons learned" from the last 10 years, and give readers a tour of the future of online selling.

  • Vydavateľstvo: Gabler Verlag
  • Rok vydania: 2010
  • Formát: Hardback
  • Rozmer: 246 x 173 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9783834923233

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