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Anglický jazyk
Omni-Banking: Impacting the Industry
Autor: Sharlin
The rise of omni-banking is a seismic shift in the financial industry. This approach transcends traditional channels, creating a unified experience across mobile apps, online banking, ATMs, in-person branches, and even chatbots. Imagine seamlessly starting... Viac o knihe
Na objednávku
23.84 €
bežná cena: 26.49 €
O knihe
The rise of omni-banking is a seismic shift in the financial industry. This approach transcends traditional channels, creating a unified experience across mobile apps, online banking, ATMs, in-person branches, and even chatbots. Imagine seamlessly starting a loan application on your phone and finalizing it with a video call to a loan officer on your laptop. This fluidity empowers customers to switch channels effortlessly, streamlining their banking journey. But omni-banking goes beyond convenience. By leveraging data analytics, banks can personalize financial products and services across all touchpoints. Tech-savvy customers can leverage mobile apps, while those who prefer face-to-face interaction can still visit a branch. This caters to diverse needs, fostering trust and loyalty. This data-driven approach isn't just about flashy interfaces. It strengthens the bank-customer relationship by anticipating needs and offering relevant solutions. Omni-banking is revolutionizing the industry, creating a future where accessibility, personalization, and a seamless experience go hand-in-hand
- Vydavateľstvo: tredition
- Rok vydania: 2024
- Formát: Paperback
- Rozmer: 234 x 155 mm
- Jazyk: Anglický jazyk
- ISBN: 9783384224569
