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Anglický jazyk
Reputation Matrix
Autor: Marjorie Young
Top Five Strategies to Build Your Word-of-Mouth Marketing This guidebook is for you if you run a small business and would like better word-of-mouth in the community and online. It begins with knowing the majority of new business comes from positive word-of-mouth. What's... Viac o knihe
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O knihe
Top Five Strategies to Build Your Word-of-Mouth Marketing This guidebook is for you if you run a small business and would like better word-of-mouth in the community and online. It begins with knowing the majority of new business comes from positive word-of-mouth. What's easy to forget -- and may be surprising -- is that positive word-of-mouth actually comes from a planned strategy. "The Reputation Matrix turns small business marketing on its head. I am a small business owner and thought that word-of-mouth was outside of my control. Marjorie Young's book has empowered me to make word-of-mouth an active marketing practice that I cultivate rather than something I just cross my fingers and hope to receive. This is a game changer!" -Melissa Gratias, Ph.D., Productivity Coach, Speaker, and Writer
- Vydavateľstvo: Carriage Trade Publishing II, Inc.
- Rok vydania: 2020
- Formát: Paperback
- Rozmer: 229 x 152 mm
- Jazyk: Anglický jazyk
- ISBN: 9780578232515
