• Anglický jazyk

Business Plan Project

Autor: David Sellars

Business Plan Project is designed to meet important needs of each segment; (1) the business plan serves as a means for college students to learn about the major functions of business and how they are interrelated, (2) entrepreneurs need a business plan to... Viac o knihe

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O knihe

Business Plan Project is designed to meet important needs of each segment; (1) the business plan serves as a means for college students to learn about the major functions of business and how they are interrelated, (2) entrepreneurs need a business plan to provide direction in the organization and launch of a new business and secure initial capital from funding sources, (3) consultants need a user-friendly business plan format to assist clients that have limited or no business experience, and (4) instructors and trainers need a turn-key text with supplements that require no lecture and little prep-time to teach student how to write a business plan. It is a real-world, hands-on, step-by-step guide where students or entrepreneurs develop business plans for new ventures. The experience begins with brainstorming and deciding on a new business that meets the unique needs in the marketplace. It ends with writing a comprehensive business plan and conducting a PowerPoint presentation of the plan. Further realism is achieved through the use of a continuing case; AVID SPORT, INC., a start-up company that plans to launch a high performance running shoe called, Propell. All concepts in the text are explained using AVID as an example.

  • Vydavateľstvo: Business Expert Press
  • Rok vydania: 2009
  • Formát: Paperback
  • Rozmer: 229 x 152 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9781606491102

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