-
Anglický jazyk
From Categories to Categorization
Autor: Rodolphe Durrand
This volume brings together some of the world's leading scholars of market categorization. Together, their contributions depict categorization as both a cognitive and a social process, tightly connected to actors involved, their specific acts, the entity... Viac o knihe
Na objednávku, dodanie 2-4 týždne
193.90 €
bežná cena: 204.10 €
O knihe
This volume brings together some of the world's leading scholars of market categorization. Together, their contributions depict categorization as both a cognitive and a social process, tightly connected to actors involved, their specific acts, the entity being categorized, and the context and timing which inform these activities.
- Vydavateľstvo: Emerald Publishing Limited
- Rok vydania: 2017
- Formát: Hardback
- Rozmer: 235 x 157 mm
- Jazyk: Anglický jazyk
- ISBN: 9781787142398
Nemecký jazyk 
Ruský jazyk 
