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Anglický jazyk
Packaging the Presidency
Autor: Kathleen Hall Jamieson
In a new third edition, Jamieson expands her authoritative analysis of political advertising, looking at the media campaigns of American presidents from the early days of the republic to the successful 1992 Clinton campaign, and focusing, appropriately,... Viac o knihe
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O knihe
In a new third edition, Jamieson expands her authoritative analysis of political advertising, looking at the media campaigns of American presidents from the early days of the republic to the successful 1992 Clinton campaign, and focusing, appropriately, on the powerful media campaigns of the post-war period. 40 halftone illustrations.
- Vydavateľstvo: Oxford University Press
- Rok vydania: 1996
- Formát: Paperback
- Rozmer: 203 x 133 mm
- Jazyk: Anglický jazyk
- ISBN: 9780195089424
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