Anglický jazyk

International Marketing

Features the papers that report a variety of studies examining: international marketing behaviour of firms from emerging markets; market environments and consumer behaviour in emerging markets; and, MNCs' international marketing in emerging markets.

Viac o knihe

Na objednávku, dodanie 2-4 týždne

183.83 €

bežná cena: 208.90 €

O knihe

Vydavateľstvo: Emerald Group Publishing Limited
Rok vydania: 2011
Formát: Hardback
Rozmer: 240 x 161 mm
Jazyk: Anglický jazyk
ISBN: 9780857244475

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