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Anglický jazyk
Marketing in the 21st Century
Autor: Christopher Louis Myers
Marketing in the 21st Century: The Path Forward is an unique anthology of the critical principles to competing in today's highly competitive marketplace, told through the eyes and experiences of real-world professionals who have spent their careers in those... Viac o knihe
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62.30 €
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O knihe
Marketing in the 21st Century: The Path Forward is an unique anthology of the critical principles to competing in today's highly competitive marketplace, told through the eyes and experiences of real-world professionals who have spent their careers in those particular areas. Some of those key areas include digital and social media; product development; supply chain management, logistics and distribution and their impact on the brand; branding and so much more.
- Vydavateľstvo: Marketing Consultant
- Rok vydania: 2022
- Formát: Paperback
- Rozmer: 229 x 152 mm
- Jazyk: Anglický jazyk
- ISBN: 9798218049997
