• Anglický jazyk

Multimodality and Genre

Autor: John Bateman

The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis... Viac o knihe

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O knihe

The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.

  • Vydavateľstvo: Springer Nature B.V.
  • Rok vydania: 2011
  • Formát: Paperback
  • Rozmer: 218 x 139 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9780230302341

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